Famous Store Banners Of Overwaitea Food Group

The retail landscape of Canada has undergone massive change considerably during the past five years as reported by the Office of Consumer Affairs. Zit has witnessed a shift from the independent stores to chain stores. In 2016 the grocery retail acquired sales of C$145.0 billion that accounted 3% growth in the current value. The Supermarket and Grocery Stores industry comprises the largest food retail channel in Canada. These establishments retail general lines of food products. This industry excludes convenience stores, warehouse clubs and supercenters.

The Overwaitea Food Group is one of the major food supermarket retailers in Canada and operates under the subsidiary of Jim Pattison Group. This company was established in 1915 and is headquartered in Langley, British Columbia. Robert C. Kidd, the founder of this retail chain, started off the business with a store at British Columbia and called it as “overweight tea” store where he used to attract the customers by selling 18 ounces of tea for the cost of a pound.

As on 2016 they have a network of 152 grocery stores in British Columbia and Alberta under six different brand names and employ over 15000 employees countrywide. Today, they are operating a number of store banners across Canada. Let’s have look at the top store-banners of Overwaitea Food Group:

  • Save-On-Foods

Overwaitea Food Group transformed few of their outlets to Save-On-Food stores during the 1990s & 2000s. The first ever store was opened in 1990 in Alberta. Save-On-Foods Head Office is located in Vancouver. Today, they have a network of 128 stores in 90 cities across the country. Stores carry both standard brand names and private label and each store is designed after understanding local demand. Few of their locations also offer various other services like nutrition tours, health clinics, Recycling Centres etc.

Save-On-Foods ensure high customer engagement through effective saving schemes & flawless customer support. Save-On-Foods Head Office can be contacted on 1.800.242.9229 for customer support.

  • Urban Fare

Overwaitea Food Group opened first Urban Fare store in Vancouver in 1999. The store had been in the news since its inception for the price and luxury of some of its goods. Today, they have 4 outlets in Vancouver and 1 in Kelowna.

Urban Fare is a subsidiary designed specifically for the urban population that sells only high-end, gourmet, organic and imported foods. Most of the stores offer in-store restaurant and coffee shop. They also have florists, pharmacies and an extensive range of pre-packaged “grab on the go” meals.

  • Price Smart Foods

Price Smart Foods are the regional chain of Overwaitea Food Group and they have stores in Burnaby and Richmond. The USP of these stores are their customer-friendly store layout designed for rapid process and shopping convenience. They make them unique in the market by offering a huge quantity of ethnic foods. They mostly sell products of the same brands and also follow same rewards card system as other Overwaitea chains.

Recently, it was heard that 14 out of 16 of these Price Smart Foods outlets are being converted to Save-On-Foods outlets.

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